About Us



Blue Seas Tackle Co (ABN 38104826075) is based in Sydney, Australia.  From this location we aim to provide quality Australian designed fishing tackle as well as Best-of-Type product from other sources.  Drawing from accepted science, the designs of the lures and terminal tackle we offer have been thoroughly tested across as many fishing spots as we, and our friends, could get to before being brought to market (and quite a bit since then as well).  We’ve been fishing everywhere; from Perth to Darwin, heaps of spots from Cairns to Melbourne and across the South, in the fresh and the salt, ensuring our products do what they are supposed to do, and that is, CATCH FISH!

Dean, Qld (2015).  ‘Finally got out on the water today.  Swimerz out fished ‘other brands’ 10-1 today.  I only used 1 all day and landed nearly 20 fish.  Swimerz work and are extremely hard wearing.  I’m stoked with them.  Keep up the good work boys.’

Korry, Qld (2015) ‘I got two lots of the (Swimerz) curly tail mullet plastics and fished with them this afternoon 1st time and got a ripper flathead’

While enjoying our products we encourage everyone to fish sustainably now and for our future generations.

We invite sales enquiries from fishers and independent tackle retailers.  BSTC also welcomes customer feedback as it helps us continue to develop innovative products. See our blog for more details on how you can participate.

Our Sales and Administration Office is located at - 4 Reliance Place, Illawong, NSW.  Please note; we are not open to the general public. If you wish to contact us, please use the form here.