Swimerz make it easy, with their range of soft plastic lures and terminal tackle that perform extremely well when fishing timber snags, weed or rocky areas, or jigging around reefs.

Featuring the soft plastic VTail and Soft Vibe lures in a range of proven fish attracting colours, they are suitable for any salt or fresh water fishing conditions. Add some bling to your lure fishing or bait rig with Jig Spinners, Duo Tail Spinners, Lumo Beads and Tubes, or select from our range of terminal tackle.If bait fishing is your thing, try using fish friendly circle hooks and low profile environmentally friendly tungsten jig heads and sinkers.

To see some of the species landed on Swimerz, see our Fishing Pics Blog.